ABOUT THE WORKSHOP
The Brand Building Workshop is a 5-hour intensive session with Brittany Hennessy.
During the workshop you will create assets and devise strategies to help you achieve quarterly goals.
Assets to put your best foot forwards including bios, collaboration pages, media kits, pitches, and newsletters.
Brand and media outlets for successful partnerships, tools for content creation, and tools for business management.
Tactics to increase your following, diversify your revenue streams and plan for the next four quarters.
WHO SHOULD ATTEND?
This workshop is geared towards individuals who want to use their online personal brand to generate revenue. Ideal attendees are:
Experts who want to raise their profile and expand their client list.
Creators who want to partner with brands and monetize their influence.
Solopreneurs who want to build awareness and increase sales of a product or service.
ABOUT THE INSTRUCTOR
My name is Brittany Hennessy and I’m the best-selling author of “INFLUENCER: Building Your Personal Brand In The Age Of Social Media” and the co-founder of Carbon August: this lovely site you're on that helps talented people and brands navigate the influencer marketing industry.
I was the first Senior Director, Influencer Strategy & Talent Partnerships at Hearst Magazines Digital Media where I secured fashion & beauty influencers for Cosmopolitan, Harper’s Bazaar, Elle, Esquire, Town & Country, Seventeen, Good Housekeeping, and more.
I was also the first Associate Director, Social Strategy & Influence at Horizon Media where I secured comedy and parenting influencers for top brands like Travel Channel, VTech, Food Network, Little Caesars, Culturelle, Lifetime, and Casa Noble.
While living the corporate life I was busy building up my profile and went out on my own in August of 2018.
I have learned a lot along the way and since sharing is caring, I’m going to teach you what I know.